Big drivers for the meetings and events industry
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Fantastic video – must see for those in the meeting and event industry…. the big drivers!
Video
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UPPING OUR GAME: 2020 survey reveals the big driver for the next decade in meetings and events
James Latham caught up with to Leigh Harry and Rohit Talwar at the IMEX gala diner to find out more about the findings of the 2020 survey commissioned by ICCA. |
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THE GODFATHER: How to make an offer they can’t refuse
Christian Mutschlechner, 2010 Winner of the JMIC Unity Award, speaks to MEETINGS:review about the secret to his city`s success in attracting international association events to Vienna. A seasoned campaigner for the industry including leading roles at both ICCA and MPI, Mutschlechner charts the rise of the meetings industry as it emerges from under the umbrella of the hospitality sector and stresses the continued need to invest in awareness and education to support its continued growth and recognition. |
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Top Stories
BUSINESS
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Corporations continue to value “artful” events
Umpqua Private Bank Becomes Top Corporate Sponsor for Portland Center Stage’s 2010/11 SeasonUmpqua Private Bank, a division of Umpqua Bank, has joined Portland Center State in demonstrating that “art is good business” by becoming the organization’s top corporate sponsor. The Presenting Sponsorship will underwrite three 2010/2011 season productions and expand opportunities for both organizations to engage with the community and contribute to the larger cultural conversation of Portland. The gift represents a 715% single-year increase in Umpqua Bank’s commitment to the artistic programming at Portland Center Stage and is the largest corporate gift to Portland Center Stage in the past two seasons. This dramatically increased investment will make Umpqua Private Bank a Presenting Sponsor for three key 2010/2011 projects: the season opening Main Stage production of Andrew Lloyd Webber’s Tony Award-winning musical Sunset Boulevard; the Ellyn Bye Studio World Premiere of Jordan Harrison’s Futura; and the Main Stage production of the acclaimed Oregon Novel One Flew Over the Cuckoo’s Nest. Accompanying the sponsorship will be opportunities for Umpqua Private Bank’s employees and clients to increase their participation in the cultural life of Portland and to utilize Portland Center Stage’s artistic resources to expand their own team building and creative capacities. “We are so grateful for the deepened commitment Umpqua Private Bank has made in support of our 2010/2011 season,” explains Portland Center Stage Artistic Director Chris Coleman, “And we look forward to this opportunity to build upon our two organizations’ shared values of neighborhood engagement and community building.” |
Are you feeding your network?
Great blog post by Chris Brogan
A friend of mine is quitting her job to go teach in Rwanda. I wished her well, and was very happy for her, but then immediately, I had a question: do you have a network in place? This question, it turns out, is quite a core piece of what Julien and I think matters to the way business is done these days (and honestly, the way life is done). And it’s a bit evolutionary, so let’s talk a moment more about it.
Our Old Networks
In the old days, our network was a little easier to understand: relatives, neighbors, coworkers, schoolmates. It was weighted heavily on genetics, geography, and our job. It made a lot of sense. The downside was that, if a region got hit hard by lack of work, then we were all in the same boat. The downside was, everyone knew us for what we were, so they had trouble seeing us for what we wanted to become. The downside was, sometimes, we wanted to shift radically, and we didn’t have a sense of what to do. Keith Ferrazzi wrote the classic book, Never Eat Alone, back before we had little digital networks in our pockets at all times. He wrote it for the people who hadn’t yet found the new networks.
Our New Networks
We have new tools, new opportunities, new ways of gathering people to us. With tools like Facebook, we can connect with people from our past and in related fields. With tools like Twitter, we can connect with anyone in the world. Our new networks are based more about thinking, mindsets, ideals, passions, and future visions. We can be who we want to be, or who we’re growing into being. Our past is there, but it’s not often the focal point. It’s our ideas and our ideals that drive things forward. ABN: Always Be Networking
Danger: I don’t mean “always be networking” in the smarmy, business card ninja way. I mean it in the “let’s connect with wonderful, thoughtful people all over the world” kind of way. In my network are people from every continent (though not as many in Africa). In my network are many walks of life, from preachers to millionaires, from teachers to artists to real estate types. They range in age from the early teens up into the 70s and 80s.
That’s on purpose. I love the diversity. I love being able to reach out and help others connect because of the larger and larger web I’m weaving. A healthy, thriving network is a beautiful thing. It’s also why I encourage people to connect with me on LinkedIn (my email: linkedin @ chrisbrogan . com). I love the connections because I use them to be as helpful as possible.
Feed the Network
There’s no value in your contact list if you don’t reach out to them when you can, and if you can’t offer them value long before you have a request of your own. It goes that way. You have to try and offer what you have. Then, when the time comes, and not in a “quid pro quo” kind of way, there will be some sense that a relationship existed long before you needed it. “Be there before the sale,” Julien and I called it in Trust Agents. Feed your network often. Connect with them. Touch them in whatever ways you can.
Corporate Incentive Programs – Value of Sites Inspections
Five airline transfers, four days, three island, seven resorts, 1.69 GB of video and photos…amazing trip to Hawaii to evaluate resorts for a 2011 incentive. The importance of completing site inspections can never be overlooked. Would you buy a house based only on price, what the agent tells you and photos off the internet? That would be crazy! So if corporations are investing 100’s of thousands of dollars on an incentive program, conducting a site inspection is non-negotiable.
The site inspection allows a complete evaluation including the overall flow of the property, surrounding areas and impacts like construction, cruise ships that come in to port and heavy beach use, creative venue options, experiencing the resort’s normal guest demographics (business vs. international vs family vs time share clientele, guestroom view categories, renovation and upgrades and the ability to negotiate real-time with the sales manager for additional cost reduction options and added concessions.
Beside producing conference and events for the private and public sector organization, Viva! Consult specializes in providing an end-to-end solution for Hawaii-based corporate incentive programs. We will be launching a series of vlogs and property evaluations…stay tuned
The view as I a blog…Kei Lani Fairmont Maui
Mahalo,
Denise
Happy Earth Day 2010!
EARTH DAY 2010
Celebrate a Earth Day journey with John Francis, planetwalker speaking at Ted.com Do you really listen? How do you treat yourself and others? It effects our earth… Watch Video
For almost three decades, John Francis has been a planetwalker, traveling the globe by foot and sail with a message of environmental respect and responsibility (for 17 of those years without speaking). A funny, thoughtful talk with occasional banjo.
projectWhiteCanvas launches blog
Check out the lastest posts about projectWhiteCanvas
- seeking warehouse space
- seeking people to collaborate on the project
- seeking funding for the warehouse space, supplies and materials
- seeking creative ideas and connections
contact: Denise Ker – denise@viva-consult.com
Viva! Consult gathers "linchpins"
Viva! Consult has been working over the past year bringing together what we call the “Viva! Dream Team” or as Seth Godin would call “Linchpins.” This is a team of creative, seasoned, independent thinkers that use their creativity and talents to connect with clients on inspiring projects. These bold, strong change agents are thrilled with the opportunities this new market place is providing. Godin’s book provides validation that our collective efforts, talents and energy are growing businesses, engaging and inspiring.
Stay tuned…Viva! Consult is busy behind the scene getting ready to launch the Viva! Dream Team profiles.
A must read – LinchPin, Seth Godin
The Linchpin
Seth makes it a point to remind us that we need to be artists. In other words, we need to stop being clones and start being unique. We need to be the linchpin, the piece that’s needed in order for everything to function.
A linchpin is someone who is indispensable and cannot be easily replaced. They make their own maps and follow through with them. Instead of taking instructions, linchpins take action and figure out how to get things done.
They are intelligent, creative, and do not shy away from human communication. Linchpins are the type of people who interact with customers, coworkers, and anyone else they come across in their life. They aren’t afraid to speak up and make conversation.
However, he does mention that some art cannot be monetized. If this happens to be you, don’t be afraid to give your work away. He also recommends trying to love whatever it is that you do to make money, even if it means sticking with a job that isn’t perfect for you.
Perfect Portland Day…
Ahh…now we remember why we love Portland so much, such a distracting view out our office window…. Mt Hood in all its glory! Spring skiing anyone?
InCouraged.com new Viva! Consult partner
Megan Strand, InCouraged.com
Viva! Consults partners with InCouraged to ensure our client’s social responsiblity initatives walk and talk match.
InCouraged.com – Being Successful in Today’s Economy Takes Courage
Being in business today is tough. There are more tools then ever, more competition, more channels to reach your customer. But you have one thing that others don’t have. Passion. Charisma. Drive. Character. Why spend time trying to fit in when you can, and should, stand out? I believe that everyone has a special gift. Once developed, that gift needs to be shared with the world. The world needs you and your special gift. Your business or organization epitomizes your gift (or should). Does it?
Because being successful in today’s economy takes courage. It takes courage to carve your own path, pursue what you know to be true for your organization, your employees, your partners. Courage to be selective in what you stand behind. Courage to see everyone else chasing the newest tool or platform or fad…and stay true to your core purpose. Courage to stand up and speak boldly when no one else will. Courage to be a role model. Because you know that at the end of the day, courage is contagious.
InCouraged helps organizations discover and harness their organizational courage and communicate from that place. They help organizations develop strategic communication and strategic partnerships that truly inspire.
Follow Megan Strand….
Back up… what's the vision for the event?
As companies think differently on how meetings and events integrate into their organization’s objectives and business development platform, it’s critical to begin the process establishing an outcome-based strategy process before you tackle the tactical.
Vision to Strategy to Tactical…
We’ve been working with a client on redesigning their sales incentive program and here’s how we got started creating the vision framework:
Vision:
- How does the incentive program tie back to company’s strategy and objectives?
- Who are the key stakeholders?
- What is the role of the company and sales executives?
Results-based outcomes:
- Financial: tie back of top performers to overall company sales quota
- Social: interface with top performers and executive team (key influencers)
- Emotional: connection to leadership, company, spouse/significant other buy-in
Communications:
- Define key components of the program
- What platform will be used to communication and promote the incentive program and leverage sales success stories throughout the year?
Viva! Consult provides an end-to-end solution from strategy to tactical bringing your vision to life.